Advertising campaign of the exhibition
Target audience
- Design organizations – associations, architectural offices and design offices.
- Architects and builders.
- Construction companies.
- Specialists in geodesy and landscape.
- Land users.
- Homeowners in need of change.
- Companies – representatives for the sale and supply of modern materials.
- End user.
Advertising campaign
Targeted advertising
- More than 7,500 targeted invitations to trade representatives
- Targeted individual target mailing
- audience – 15,000
- Targeted advertising in cottage townships and among specialists
- Specialized media
Wide advertising
- Active SMM
- Advertising on the Internet – sites, portals, forums
- Advertising on the radio
- Exhibition partners
- Special and non-standard types of advertising